As investors continue to look toward retention metrics to determine company valuations and funding eligibility, SaaS leaders must ask themselves: how can I reduce customer churn?

New tax legislation has made SaaS R&D way more expensive this year. Here’s how this new legislation could impact your company (and what to do about it).

With a potential recession fast-approaching, you need a guide to help you navigate the downturn unscathed. In this playbook for SaaS leaders, you’ll learn how pricing consultants, fractional CFO’s, and SaaS veterans recommend you adapt to keep winning—even in a volatile market.

Picture this: you walk into your monthly board meeting, exchange hellos, and then you get hit with this question — “what did we book last month?” Both your CEO and Head of Sales each give different answers, and it becomes clear to your board and investors that you’re playing a guessing game with your predicted future revenue growth.

As Co-founder and CEO at Sendspark, Bethany is tasked with steering the ship and building a following of loyal customers. However, without the dev resources to design user-specific pricing and subscription tiers, all of Sendspark’s users would be charged the exact same way.

With economic headwinds not letting up, SaaS leaders need to prioritize cash and reduce their burn rates to survive in an increasingly volatile market.

We sat down with Chris Ortega, CEO of Fresh FP&A, to understand how the role of the SaaS CFO is evolving in 2023. Here’s what we found.

Over 25,000 SaaS companies exist in today’s market, and they’re all looking for new ways to differentiate themselves and achieve scalable growth. As the competition heats up, many B2B SaaS companies are turning towards the one thing they know better than anyone else: their product. Product-led growth is a trending buzzword that’s been popping up in the conversations of IPO-hopefuls—but what is it really?